Rich experience in events
I am very proud that I contributed – together with my colleagues – to hundreds of beautiful and inspiring events, in almost four decades.
My team promoted the image of the employer during 70 events for/with students in 2021-2024, 17000+ participants, in 5 universities, 3 cities – Bucharest, Pitesti, Tirgoviste.
I was Master of ceremony in 2017 for an internal corporate event. Picture 700 employees applauding at the end of a convention celebrating Renault Services Romania’ 10 years, whose main point of attraction was a corporate movie called “The Conquerors”, based on successful movie stories adapted to the profiles of different departments.
My team organized events related to the national Romanian football team when Dacia was its main sponsor in 2007-2010.
3 samples of creative communication based on concepts and storytelling:
- Proving the 105-horsepower engine of the Dacia Logan Prestige car with 105 horses galloping live right in front of the 500 thrilled attendees during the launching (Buftea studios)
- Arguing that the Logan MCV is highly useful during all year long by presenting a show based on Antonio Vivaldi’s “Four Seasons”
- Selling the roominess of a 7-seater Logan MCV by storytelling about 7 vampires, in the old medieval city of Sighisoara, associated with Dracula
First partnerships with the biggest 3 cultural events of the country. Dacia became part of a bigger, more sophisticated order, enhancing its power of seduction brand-wise:
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- As main sponsor and partner of the Gaudeamus Book Fair, Dacia became highly visible for over which 100k visitors each year.
- As official transporter of the Gopo Film Festival, Dacia became a red-carpet companion for the amazing and famous actors and directors.
- As official transporter of George Enescu Classical Music Festival (120k spectators every two years), Dacia went to international stardom carrying some of the most beloved conductors, soloists in the world
- My team organized successful business conferences in: London on 7-10 September 2004 (400 participants at Hilton on Park Lane); Monte-Carlo on 8-12 July 2004 (Hotel de Paris), Washington on 10-11 May 2004 (including Lokheed Martin, Raytheon, Northrop Grumman); Milan on April 14-18, 2002; Brussels on October 28 – November 1, 2001 (Conrad Hotel)
- My team successfully organized with the UNDP office in Romania the Inter-Regional Forum on Coping with Crises and Conflicts. 300 participants from 38 countries, Bucharest, April 2-4, 2001.
